by Penmar | Jun 9, 2023 | Articles
Keep It Simple Silly (KISS): An average customer takes less than 5 seconds to decide whether to buy a product. Make sure the audience knows WHAT your product is. Create this by placing the product name (“shampoo,” “pet treats,” etc.) right on...
by Penmar | May 26, 2023 | Articles
The visual elements are the main determining factor when consumers select one product over another during an online shopping visit. COLOR is KEY. Color is the first element that catches the online customer’s eye. Too many colors and your product will appear...
by Penmar | May 12, 2023 | Articles
Established in 1903, UL is an independent organization that writes specific standards and tests products against these standards. The mission of UL is to promote a safe living and work environment. In the US, 72,000 manufacturers produce UL-certified products such as...
by Penmar | May 5, 2023 | Articles
Direct Thermal printing requires a more straightforward setup, keeping printing costs low. Direct Thermal does not require ink, ribbon, or toner to print, instead using nothing but heat-activation as the print head makes contact directly with label material. This is...
by Penmar | Apr 21, 2023 | Articles
The FDA food labels your product needs depend on the specific product you’re selling. Five components are required for all food packaging labels. Keep reading to learn more about the most essential FDA food label requirements. Nutrition Facts The nutrition...
by Penmar | Apr 7, 2023 | Articles
The cost of a thermal label printer becomes much more reasonable when you realize that it can be used for more than just organizing your products. Your office could use a little organizing, too. Are your employees always searching through poorly-arranged files for one...
